Natural Plasticity
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Natural Plasticity is a travelling art installation by Artists Jana Cruder & Matthew LaPenta that highlights the issues around plastic pollution. Giant inflatable plastic bottles, drinks straws and other single-use plastics are placed in public places to raise awareness.

What we love

These clever creations are designed to mirror the ebb and flow of plastic pollution. They change location throughout the course of several days and weeks to highlight how simple it is for plastic to reach our seas. Companies can fund the project in their city to open up to conversation about the pollution problem.

How Natural Plasticity contributes to the circular economy...

Rethink

Natural Plasticity makes it easy to rethink by providing new opportunities to change how you consume.

Find out more about the 5Rs.

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